Overview Platform IOU
The global eCommerce
market has demonstrated explosive growth in the past couple of years and its
future is expected to be booming. In 2017, the global e-retail sales amounted
to 2.3 trillion U.S. dollars and projections show a growth of up to 4.48
trillion U.S. dollars by 2021. This astonishing growth is primarily being
driven by consumers using their mobile devices to acquire goods and services.
In this ultra-competitive
environment, finding and acquiring new customers can be a huge challenge for
merchants. In addition, 53% of adults living in high-income households claim to
be willing to switch brands for the sake of using a coupon.
The challenges for
players in this giant market are key, including customer loyalty, achieving
profitable long-term growth, and choosing the right technology and partners,
among others.
At the same time, the
tremendous evolution of blockchain technology is radically changing the way
many markets operate. Important USPs of blockchain like transparency,
coherence, cost-effectiveness and effective integration with processes at all
levels of the business can bring to the e-commerce market endless
opportunities.
Now, imagine the
explosive combination of e-commerce, blockchain technology, and
cryptocurrencies: the IOU Platform, a true P2P e-commerce loyalty platform on
the blockchain.
It aims at empowering
blockchain Merchants and Consumers with decentralized and secure Peer-to-Peer
technology driving customer satisfaction and loyalty through Merchant’s
trade-able IOUs. IOU Platform can successfully address many of the challenges
of the e-commerce segment.
IOU is launching the IOUX
token and a promising Initial Coin Offering (ICO) campaign. Below you will find
all the relative information on IOU together with the specifics of the ICO
campaign.
IOU offers complete
transparency utilizing Blockchain for its Group Loyalty offers with clear
visibility, security, speed of processing and traceability of transactions
through the decentralized register of all sources.
IOU is Offering Merchants
and Consumers clear advantages over the traditional e-commerce environment
making transactions Cost-Effective and Secure while building ultimate trust
between Merchants and Consumers. Rating mechanism would boost a trust even
further.
Cost-effectiveness of
transactions and global reach of consumers beat the conventional digital
payment methods as it removes the middlemen/payment processors that take a big
cut.
Not only consumers would
feel secure and get significant savings but also, they could use their
purchased IOUs as actual monetary assets which they will be able to trade with
other consumers or sell on the exchange. This is a tremendous benefit of IOU
Platform.
Loyalty factor is another
huge benefit allowing both consumers and merchants to get rewarded for
generating top rated, quality offers and transactions on IOU Exchange.
Merchants and Consumers will be able to donate some IOUs for those in need and
get rewarded for philanthropic activities. The company would also place
donation requests on special causes and would reward Merchants and Consumers,
as well as match such donations to benefit those causes.
ROADMAP
FOR
MERCHANTS
• IOU-Co Issuance
• Online Store displaying
various Merchant IOUs on range of categories
• Mobile and browser
integration for transfers of IOU offers
• Marketing Campaign
module allowing multi-media and social networking integration
• Consumer Data analysis
such as GPS and Buying Trends
• Various permissions and
roles based on Merchant status to reach consumers
• Analytic Reports on
sales and consumer interaction
• Web Services with home
grown or 3rd party applications
• Rating Tools
• Merchant would also
have an option to Guarantee the Service and issue refunds of payments
• P2P Exchange of IOU
offers between Merchants and Consumers as well as among other Merchants
FOR
CONSUMERS
• Purchase IOU-Co offers
from Merchants directly or on P2P IOU exchange
• Exchanging IOU-Co
offers with other Consumers
• Unanimous messaging
system to receive communications from Merchants of interest
• Consumer Profile
Management module allowing consumers to promote their interests and receiving
special offers from Merchants
• Rating functionality
allowing Consumers to rate Merchants as well as other Consumers
• Secure Repository of
purchased and favorite IOU-Co Offers
Address : 0x251653e78c2d7B75a4071F9C858dC8Fbcb53825e
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